Rosporc - WebExperto | Experience applied to digital businesses

Rosporc

Together with the Rosario Stock Exchange, we have revolutionized the Argentine pork market.

Rosporc is the first electronic trading platform for pigs in Argentina. It is a digital marketplace that allows users to easily buy and/or sell swine.

How everything started?

The Rosario Stock Exchange was looking to become a global pioneer in the digitalization of the swine trade, it had the potential users, with the trust acquired thanks to its more than 135 years of experience, but the big leap was to figure out how to do it, and how to speed up the project to be able to launch it very quickly.

Our view of the case

At WebExperto we knew from the very beginning that this was an ambitious project, and that fulfilling all the projected functionalities was a great challenge. Although we could have launched a Beta version and gradually enhanced the platform, we decided to plan resources and time to launch a more mature Minimum Viable Product (MVP), which would have a greater impact on the market from day one.

The development process

 

We started the project with a consulting process on digital transformation and e-commerce, leading to the creation of a prototype that matured in successive debugging and improvement meetings. The results were then implemented in its development stage, through a work plan modulated in short stages that allowed establishing an agile process of progress and continuous improvements until the MVP was launched on schedule.

FUNCTIONALITIES AND ADVANTAGES

  • Purchase and sale offers. Open to the market or targeted to a specific organization.
  • B2B negotiation, according to buyer and seller parameters.
  • Payment methods specified in the offer.
  • Immediate or future deliveries.
  • Specific animal quality attributes.
  • Generation of market reference prices.
  • Dashboard with summary information of the market and personnel of the organization.
  • Back-office control and audit of operations of all users.
  • Analysis and statistics.
  • Maximum Confidentiality.
  • 100% digital, traceable and secure.

And this is how Rosporc was born

The first electronic trading platform for pigs in Argentina. This digital marketplace allows users to easily make purchase and/or sale transactions on swine, where the actors of the value chain are connected to negotiate the production in a safe and reliable way.

In the first year since its launch:

  • More than 200 companies in the sector operating in the first year.
  • More than 400 sales offers.
  • More than 100 wholesale operations.

The achievement is shared

It was a very broad project and we had a lot of edges to contemplate. We believe that the greatest contribution was much more than technological – they analyzed the benefits we wanted to provide, and added value to make the tool really functional for the user.
Viruega, Diego

BCR.

Digitization of the sector, developed at the highest level

Rosporc was projected, developed and designed to streamline operations by considering the user experience in a market that had not yet evolved in the digital area.
The new platform streamlines operations, offers new opportunities for producers and greater predictability for the industry.

The development process

We started the project with a consulting process on digital transformation and electronic commerce, leading to the creation of a prototype that matured in successive debugging and improvement meetings. Later in the development stage, through work planned in short stages, they allowed to establish an agile process of progress and continuous improvements until the MVP was launched in the planned times.

Benefits for swine producers

  • Manage availabilities and weekly troop requirements.
  • Obtain reference of average prices per kilo according to quality parameters.
  • Decide, through specific authorization of counterparties, which system operators will be able to access the bids and offers loaded on the screen.
  • Facilitate a transparent representative price formation process.
  • Provide predictability to the business with valuable information for the formation of volume and price expectations with deferred delivery times.
  • Possibility to operate with the secure payment method, which implies the advance payment of a percentage of the transaction prior to the delivery of the cargo.
  • Speed and lower costs for the resolution of commercial disputes through an Arbitral Tribunal.

Technology to think big

We work with agile methodologies, from the initial consulting and prototyping stage, the development of the MVP and then in the evolutionary stages of improvements. This entire process was carried out in conjunction with the BCR team, under a coordinated planning to comply with the planned stages. The new market runs on the Rosario Stock Exchange’s own infrastructure.

Main technologies applied:

  • GraphQL (Ruby + Rails)
  • PostgreSQL
  • PWA SPA Frontend en VueJS
  • Gitlab para CI/CD
  • Docker + Kubernetes (development, staging y production)

Conclusion

At Webexperto, together with the Rosario Stock Exchange, we have successfully developed the Rosporc platform, and we are proud to have been part of this project that impacts the digital transformation of an entire industry sector.

Once again, our marketplace platform, due to its advanced technology and parameterization capabilities, allows adaptation not only to digital markets for live animals, but also to all types of commodities, ensuring successful results in short time frames.

At the same time, a robust GraphQL API ensures integration with multiple ecosystem players in a simple, transparent and agile way, minimizing investment and total cost.

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Zona i technology district in
Lamadrid 470 - Block 1 - 1st Floor - Office 17
Rosario, Santa Fe, Argentina

Call us at +54 341 5271070