This important ice cream shop is renewing itself, betting big to adapt to the new e-commerce trends.
Smart continues to position itself as one of the leading chains in the Rosarino market, and is at the forefront of innovation with its own virtual branch. Always in a project of growth and expansion, Smart is a family of ice cream that does not neglect the traditional values of the company: commitment and work, which allow Rosario to have a serious company, with more than thirty years of experience providing top quality products with authentic family recipes.
That is why together we designed a platform for online sales, which adapts to the ice cream business, and allows them to take off with an alternative channel to the delivery marketplace. Increasing the profitability of being able to exploit their own digital commercial channel.
The advanced development allows the end customer to select tastes, cones, toppings and save them in their list of favorites, so that in the next order the choice of tastes is more agile -since they are the ones that the end consumer frequently chooses-, this can be carried out through the user’s profile login.
The platform also gives the customer the alternative of selecting a wide variety of toppings based on the consumer’s preferences.
The user experience was optimized for cell phones, ensuring that the shopping experience is excellent on all devices, but optimized for cell phones, which today have the highest traffic and demand in ecommerce.
The site even allows the installation of an access icon on the user’s cell phone in both IOS and Android as if it were an APP to have access to the purchase, in an agile, timely and convenient way for customers.
From our platform, the chain has a promotional engine that allows them to activate and manage various forms of campaigns, discounts, and bonuses, thus being able to have a dynamic and effective marketing action. It also supports the creation of discount coupons to offer to your customers, to link with advertising campaigns and promotional interaction with traditional physical channels.
Customer service was also taken into consideration, allowing for a real-time chat service, so that customers can contact order operators in real time.
Thank you Smart for choosing us for the second time to renew the website and launch the new virtual branch of the chain.
We make our customers, Web-Experts!